The home page is the MOST important page on your website. It's the first thing people see when they visit your site and if there's nothing interesting on there, people will leave.
So what grabs attention?
Pictures (lots of 'em)
Color
Videos
Music
Funny things
Interesting information
WHAT NEEDS TO BE ON MY HOME PAGE? Mostly, this decision is up to you, but there are a few things that are required:
Title (welcome people to your site)
Your business name
Your business logo
Your slogan (get this from your business plan)
Your mission statement (get this from your business plan)
Interesting information about your business or website
Upload your business plan file
Upload your business card file
Upload your letterhead file
Upload your customer letter file
Anything else you want to add (like pictures, hint, hint)